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05:41 PM, SEPTEMBER 04, 2007

SÃ£o Paulo, Brazil, has a new law prohibiting billboards. Finally a visual pollution-free city. photo by Toni De Marco

Source: Adbusters #73

Rating:

mostly liked

(by 7 users)

11 PREVIOUS COMMENTS

	SEP 04, 2007 Elias Feghali
	I love ad busters

	SEP 05, 2007 lynx
	that’s awesome. now if only they’d legalize graffitti art…... END corporate advertising SUPPORT public Art

	SEP 06, 2007 james emmans
	I was amazed to see Kiev’s beautiful underground system completely ad free. Manila has massive adverts that look ugly and even worse when so many people cannot afford the products. I thinks large billboards should be banned.

	SEP 06, 2007 Lili Vieira de Carvalho
	I agree with James. Large billboards should be banned from the face of the Earth.

SEP 06, 2007
Alden

I grew up in Honolulu where outdoor advertising has been banned since at least the 1960s. Exemptions had to be granted when Wyland (an artist) painted a giant mural of a whale since the law considered almost anything decorative that could be seen from outside as advertising. Today the modified law still stands and even was used to ban billboard trucks (the ones that tow billboards around the city). Only indoor billboards are allowed, which are wall sized ads in places like parking garages, shopping malls etc, so long as they can not be seen from outside. Signs with ONLY the name of a store are allowed, but are subject to size limits. It’s a great law to have.

	SEP 06, 2007 Marcus
	I read this article in Adbusters (I love the mag). This is just amazing. The people are taking their space back. The movement is growing. The super rich corrupt corporations are getting nervous…

	SEP 10, 2007 BlueBus
	Cool!

SEP 17, 2007
E

Check out these pictures I found on flickr- http://flickr.com/photos/tonydemarco/sets/72157600075508212/ – This guy has taken many pictures of the missing billboards in Sao Paulo. Browsing through them I was trying to imagine what living in a city like that would be like, and how peaceful that would be. I’m taking a trip to South America next summer, maybe I should put Sao Paulo on my list of places to visit.

	SEP 18, 2007 Frank Miller
	That’s a great idea. There’s an organization in Philadelphia called S.C.R.U.B. that helps to fight eyesores in the community. Many cities around the world have so much natural beauty. Why ruin it by having these idols to consumerism distract our vision?

	SEP 20, 2007 Lili Vieira de Carvalho
	Hi Ellie. The set you sent me is from Tony de Marco, the photographer who illustrated the article on Adbusters. The photo on my post is his. If you have time check my flickr page on www.flickr.com/photos/lilivc It’s not a very activist page but you may like.

	SEP 27, 2007 Bill Landis
	Rock on! Finally, a law I can obey! This is great stuff. They should contract out artists for all those empty billboards. Though, I dont know if Wyland painting a whale would suit the top of a building :D