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    <title>Rethos.com - Alex's News Feed</title>
    <link>http://www.rethos.com/Alex/</link>
    <description>Recent news brought to you by Rethos.com</description>
    <language>en-us</language>
    <item>
      <title>Inconvenient Bag at EarthNow Expo</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Enter Message / description of files attached:&lt;/p&gt;</description>
      <pubDate>Tue, 01 Jul 2008 14:11:00 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1506</link>
      <guid>http://www.rethos.com/news/view/1506</guid>
    </item>
    <item>
      <title>EarthNow Expo Highlights</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Enter Message / description of files attached:&lt;/p&gt;</description>
      <pubDate>Tue, 01 Jul 2008 14:06:23 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1505</link>
      <guid>http://www.rethos.com/news/view/1505</guid>
    </item>
    <item>
      <title>Opportunity for Bloggers - A New Book By Huffington Post</title>
      <category>blog</category>
      <description>&lt;p&gt;Reposted...:&amp;nbsp;&amp;nbsp; I'm pleased to announce that the editors of The Huffington Post are
producing their first book -- "How to Blog." It will have loads of
advice for newbies and veteran bloggers looking to take their blog to
the next level. We want to include lots of advice and stories. If you'd
like to contribute, please consider answering any of these questions
(or any others we forgot) and send your responses to the writer, Laura
Vanderkam (&lt;a href="mailto:lvanderkam@yahoo.com"&gt;lvanderkam@yahoo.com&lt;/a&gt;).
We'll use your name and your blog name unless told otherwise. Thanks!...</description>
      <pubDate>Thu, 26 Jun 2008 08:04:54 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1493</link>
      <guid>http://www.rethos.com/news/view/1493</guid>
    </item>
    <item>
      <title>Nancy Easton, Co-Founder WITS</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Enter Message / description of files attached:&lt;/p&gt;</description>
      <pubDate>Wed, 21 May 2008 16:47:02 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1374</link>
      <guid>http://www.rethos.com/news/view/1374</guid>
    </item>
    <item>
      <title>Wellness In The Schools: Benefit Evening Highlights</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Enter Message / description of files attached:&lt;/p&gt;</description>
      <pubDate>Wed, 21 May 2008 11:02:08 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1369</link>
      <guid>http://www.rethos.com/news/view/1369</guid>
    </item>
    <item>
      <title>Going Green At The Banyan Resort</title>
      <category>article</category>
      <description>&lt;p&gt;Eco tourism is increasingly gaining buzz as one of the hottest parts of &amp;lsquo;green-living.&amp;rsquo; It sounds great&amp;nbsp; - enjoy the benefits of a vacation away from the busy working life, and do it in a way that respects the environment during your escape! While the word &amp;lsquo;eco-tourism&amp;rsquo; might make you think of roughing it in the great outdoors, thanks to some innovative social entrepreneurs, it is now possible to enjoy palm trees, exotic surroundings, and room service without doing what most of us do on vacation: take a break from the real world, and the stress we might feel ...</description>
      <pubDate>Mon, 12 May 2008 10:58:17 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1356</link>
      <guid>http://www.rethos.com/news/view/1356</guid>
    </item>
    <item>
      <title>GoGreen Expo Highlights</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Highlights from the GoGreen Expo.&lt;/p&gt;</description>
      <pubDate>Mon, 05 May 2008 17:23:11 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1339</link>
      <guid>http://www.rethos.com/news/view/1339</guid>
    </item>
    <item>
      <title>"Go Green Expo" NYC</title>
      <category>article</category>
      <description>&lt;p&gt;&lt;em&gt;&lt;strong&gt;NYC's largest Eco-Friendly Trade Show appropriately called &amp;nbsp;"Go Green Expo" ! &amp;nbsp; &lt;br /&gt;&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;www.gogreenexpo.com&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;em&gt;&lt;strong&gt;It has now become a Full Weekend of Green next weekend - April 25 - 27 and we wanted to make you aware of this historic event. &amp;nbsp;Visit www.GoGreenExpo.com for full details.&lt;br /&gt;There will be 3 elements of this weekend if you are interested and please forward this on to friends that may also be Eco-minded these days.&lt;br /&gt;BUSINESS SUMMIT &amp;bull; GALA AWARDS DINNER &amp;bull;...</description>
      <pubDate>Tue, 22 Apr 2008 10:50:23 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1306</link>
      <guid>http://www.rethos.com/news/view/1306</guid>
    </item>
    <item>
      <title>Charity: Water</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Moment of clarity...&lt;/p&gt;</description>
      <pubDate>Wed, 09 Apr 2008 14:11:19 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1275</link>
      <guid>http://www.rethos.com/news/view/1275</guid>
    </item>
    <item>
      <title>"FREE TIBET" Giant Banners on Golden Gate Bridge, Apr.7-2008</title>
      <category>audio_video</category>
      <description>&lt;p&gt;www.freetibet.org&lt;/p&gt;</description>
      <pubDate>Tue, 08 Apr 2008 17:37:11 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1273</link>
      <guid>http://www.rethos.com/news/view/1273</guid>
    </item>
    <item>
      <title>Kenneth Cole's New Blog</title>
      <category>blog</category>
      <description>&lt;p&gt;http://awarenessblog.com&lt;/p&gt;
&lt;div id="profile-data"&gt;
&lt;ul&gt;
&lt;li&gt;&lt;a href="http://awearnessblog.com/profile/www.kennethcole.com" target="_blank"&gt;www.kennethcole.com&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;&lt;strong&gt;Biography:&lt;/strong&gt; A renowned American designer and humanitarian, &lt;a href="http://www.kennethcole.com/"&gt;Kenneth Cole&lt;/a&gt;,
has been on the frontline of fashion trends and important social issues
for more than 25 years. Ever since innovatively launching Kenneth Cole
Productions in 1983 from the back of a 40-foot trailer truck in New
York City, he has been shaking up the fashion establishment. In the
p...</description>
      <pubDate>Tue, 08 Apr 2008 16:40:22 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1272</link>
      <guid>http://www.rethos.com/news/view/1272</guid>
    </item>
    <item>
      <title>WHAT'S GREENER? Chicken or Beef? Or Vegetarian? Or Vegan?</title>
      <category>article</category>
      <description>&lt;p&gt;&lt;br /&gt;&lt;br /&gt;&amp;nbsp;&lt;br /&gt;There's been lots of debate on our blog about how best to eat green and healthy. We recently shared some information on sustainable seafood - but we thought it was time to discuss eating meat - are some options better than others, if you do decide to eat meat? Where can you look for local, organic food? Is local always the right answer? Is is greener to be vegan than vegetarian? How have you convinced people to eat less meat? What other answers are you looking for from our green team about what's on your plate? Check our blog at the end of the week for a response ...</description>
      <pubDate>Sun, 09 Mar 2008 13:22:20 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1194</link>
      <guid>http://www.rethos.com/news/view/1194</guid>
    </item>
    <item>
      <title>Honest Tea user generated video</title>
      <category>audio_video</category>
      <description>&lt;p&gt;One of the winning videos from a video contest held by our friends at Honest Tea.&lt;/p&gt;</description>
      <pubDate>Sun, 09 Mar 2008 13:16:58 -0400</pubDate>
      <link>http://www.rethos.com/news/view/1193</link>
      <guid>http://www.rethos.com/news/view/1193</guid>
    </item>
    <item>
      <title>Speaking on Employee CSR, Employee Giving</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Hopped over to LA and had the chance to be part of the Our Giving Community (http://www.ourgivingcommunity.org) conference. A fun event exploring a excited dimension of Corporate Social Responsibility! A pleasure to take part ;)&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;2008 National Workplace Giving Summit&lt;br /&gt;"Defining Excellence"&lt;br /&gt;February 5-8, 2008 Wilshire Grand Hotel&amp;nbsp; Los Angeles, California&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;Host: Our Giving Community is a nonprofit trade association representing more than 60 charitable federations and funds and 3,000 nonprofits nationwide that raise over $100 million annua...</description>
      <pubDate>Thu, 28 Feb 2008 07:35:18 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1166</link>
      <guid>http://www.rethos.com/news/view/1166</guid>
    </item>
    <item>
      <title>Speaking on Social Entrpreneurship, CSR</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Entrepreneurship:&amp;nbsp; Building Change for the Civic Sector&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;I recently had the chance to speak the the Princeton Univeristy Project 55 panel in NYC. Thx for the invite PU!&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Panelists included:&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp; * Maia Blankenship, Washington DC Managing Director, Education Pioneers&lt;br /&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp; * Peter Kellner &amp;lsquo;91, Founder, Endeavor&lt;br /&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp; * PJ Kim &amp;lsquo;01, Former Director, FoodChange&lt;br /&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp; * Alex Salzman &amp;lsquo;07, Co-Founder, rethos.com&lt;br /&gt;&lt;br /&gt;The Moderator:&lt;br /&gt;&amp;nbsp;&amp;nbsp...</description>
      <pubDate>Thu, 28 Feb 2008 07:17:53 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1165</link>
      <guid>http://www.rethos.com/news/view/1165</guid>
    </item>
    <item>
      <title>Common Video: Product (RED)</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Enter Message / description of files attached:&lt;/p&gt;</description>
      <pubDate>Mon, 25 Feb 2008 17:14:30 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1157</link>
      <guid>http://www.rethos.com/news/view/1157</guid>
    </item>
    <item>
      <title>Kid Rock Video: Amen</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Just saw this on VH1 - even Kid Rock is doing the awareness thing... good on him...&lt;/p&gt;</description>
      <pubDate>Sun, 24 Feb 2008 11:35:54 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1148</link>
      <guid>http://www.rethos.com/news/view/1148</guid>
    </item>
    <item>
      <title>GOOD Magazine: Obama</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Another biography from our friends at GOOD.&lt;/p&gt;</description>
      <pubDate>Sat, 23 Feb 2008 20:01:26 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1147</link>
      <guid>http://www.rethos.com/news/view/1147</guid>
    </item>
    <item>
      <title>TRUTH Campaign - Body Bags</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Enter Message / description of files attached:&lt;/p&gt;</description>
      <pubDate>Wed, 13 Feb 2008 18:12:04 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1119</link>
      <guid>http://www.rethos.com/news/view/1119</guid>
    </item>
    <item>
      <title>WHO'S GREENER? Clinton or Obama? McCain or Romney?</title>
      <category>article</category>
      <description>&lt;p&gt;&lt;span class="caps"&gt;WHO&lt;/span&gt;&amp;#8217;S &lt;span class="caps"&gt;GREENER&lt;/span&gt;? Clinton or Obama? McCain or Romney?&lt;/p&gt;


	&lt;p&gt;As we get closer to primaries in more than 20 states on February 5th, and with the field of candidates narrowing quickly, it&amp;#8217;s important to consider environmental issues as you prepare to cast a primary vote. Have the candidates&amp;#8217; positions on climate change, the Kyoto treaty, and their plans to increase energy efficiency or create green jobs changed your opinion of them? Is climate change a partisan issue? Tell us what you think at http://www.liveearth.org/?p...</description>
      <pubDate>Thu, 31 Jan 2008 21:36:17 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1069</link>
      <guid>http://www.rethos.com/news/view/1069</guid>
    </item>
    <item>
      <title>Linkin Park - What I've Done</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Cheers to Melanie (http://rethos.com/bleuphox) for this find!&lt;/p&gt;</description>
      <pubDate>Thu, 31 Jan 2008 15:00:21 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1068</link>
      <guid>http://www.rethos.com/news/view/1068</guid>
    </item>
    <item>
      <title>U2 and Green Day "The Saints Are Coming" video</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Saw this video for the first time today. I wonder if we will see more cause related music videos in future?&lt;/p&gt;</description>
      <pubDate>Sun, 27 Jan 2008 15:41:44 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1047</link>
      <guid>http://www.rethos.com/news/view/1047</guid>
    </item>
    <item>
      <title>Carpooling Application</title>
      <category>article</category>
      <description>&lt;p&gt;With carpooling in a steady decline despite the highest gas prices ever and record traffic congestion, two new online firms want to revive ride-sharing by piggybacking on social networking sites.&lt;/p&gt;


	&lt;p&gt;The startup services, through the popular Facebook.com, attack obstacles that have held back ride-sharing programs: the fear of sharing a car with a stranger and reaching the &amp;#8220;critical mass&amp;#8221; of numbers required to effectively match up people for rides.
Related Stories&lt;/p&gt;


	&lt;p&gt;The site&amp;#8217;s core users, college students and recent grads, could turn out to be the perfect ...</description>
      <pubDate>Fri, 18 Jan 2008 17:47:52 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1021</link>
      <guid>http://www.rethos.com/news/view/1021</guid>
    </item>
    <item>
      <title>The $10 per Gallon World</title>
      <category>article</category>
      <description>&lt;p&gt;c/o Adei Ressi Blog (see link below)&lt;/p&gt;


	&lt;p&gt;We are already living in a $10 per gallon of gasoline world. Did that get your attention? Here are some things to think about:&lt;/p&gt;


	&lt;p&gt;The average yield of gasoline per barrel of oil differs widely based on the quality of the oil (logical), ranging from 5% to 30% of the 42 gallons in a barrel when using straightforward conversion methods. The price per barrel of oil that you read about is normally the &#226;&#8364;&#339;good stuff&#226;&#8364;&#157; (Texas or Arabian grade), yielding over 12 gallons of gasoline per barrel and as much as two thirds in prime conditions.&lt;/p...</description>
      <pubDate>Fri, 18 Jan 2008 16:40:29 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1019</link>
      <guid>http://www.rethos.com/news/view/1019</guid>
    </item>
    <item>
      <title>NYC PASSES PLASTIC BAG RECYCLING BILL</title>
      <category>article</category>
      <description>&lt;p&gt;&lt;span class="caps"&gt;NYC PASSES PLASTIC BAG RECYCLING BILL&lt;/span&gt;&lt;/p&gt;


	&lt;p&gt;Last week, New York City took a giant step forward in the fight against plastic. New York&amp;#8217;s City Council passed a bill requiring large stores and retail chains to collect and recycle plastic shopping bags. According to a New York Times report: &amp;#8220;New York is by far the largest American city to enact so broad a measure to limit the environmental impact of the bags. Altogether, each year the country is estimated to use 86 billion bags, which end up blowing down city streets, or tangled in the stomachs of wh...</description>
      <pubDate>Thu, 17 Jan 2008 11:11:38 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1011</link>
      <guid>http://www.rethos.com/news/view/1011</guid>
    </item>
    <item>
      <title>Hummer Ad</title>
      <category>audio_video</category>
      <description>&lt;p&gt;While Hummer is often held up as the poster child for corporate irresponsibility this ad offers an interesting perspective that defends Hummer&amp;#8217;s service as a disaster rescue vehicle.&lt;/p&gt;


	&lt;p&gt;Any thoughts on this new perspective?&lt;/p&gt;</description>
      <pubDate>Mon, 14 Jan 2008 14:41:04 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1002</link>
      <guid>http://www.rethos.com/news/view/1002</guid>
    </item>
    <item>
      <title>Nau's Thought Kitchen: Cutting Through the Crap</title>
      <category>article</category>
      <description>&lt;p&gt;From Nau&amp;#8217;s Thought Kitchen (see link below) -&lt;/p&gt;


	&lt;p&gt;I recently spoke with Zoe Cameron, who hails from Toronto but is currently living in London. She works as an award-wining freelance journalist specializing in science, environmental, and health-related stories.
When I went to check out her blog Zoetic I found the following post pertaining to the United Nations Development Programme report: &#226;&#8364;&#339;Fighting Climate Change: Human Solidarity in a Divided World.&#226;&#8364;&#157;
Zoe contends that &#226;&#8364;&#339;there&#226;&#8364;&#8482;s no better way to cut through the crap and get right to the point than with some simple stat...</description>
      <pubDate>Mon, 14 Jan 2008 14:35:37 -0500</pubDate>
      <link>http://www.rethos.com/news/view/1001</link>
      <guid>http://www.rethos.com/news/view/1001</guid>
    </item>
    <item>
      <title>Big Oil lets sun set on renewables</title>
      <category>article</category>
      <description>&lt;p&gt;Shell, the oil company that recently trumpeted its commitment to a low carbon future by signing a pre-Bali conference communique, has quietly sold off most of its solar business.&lt;/p&gt;


	&lt;p&gt;The move, taken with rival BP&amp;#8217;s decision last week to invest in the world&amp;#8217;s dirtiest oil production in Canada&amp;#8217;s tar sands, indicates that Big Oil might be giving up its flirtation with renewables and going back to its roots.&lt;/p&gt;


	&lt;p&gt;Shell and BP are among the biggest producers of greenhouse gases in the world, but both have been keen to paint themselves green through a series of cle...</description>
      <pubDate>Thu, 03 Jan 2008 00:39:58 -0500</pubDate>
      <link>http://www.rethos.com/news/view/948</link>
      <guid>http://www.rethos.com/news/view/948</guid>
    </item>
    <item>
      <title>CSRwire Reports Top Corporate Social Responsibility News of 2007</title>
      <category>article</category>
      <description>&lt;p&gt;CSRwire Reports Top Corporate Social Responsibility News of 2007&lt;/p&gt;


	&lt;p&gt;Al Gore&amp;#8217;s Nobel Peace Prize helps validate business case for addressing climate crisis, Sudan divestment progresses, Starbucks agrees to Ethiopian coffee trademarks, and much more&amp;#8230;&lt;/p&gt;


	&lt;p&gt;In 2007, corporate social responsibility (CSR) continued the momentum of the past several years, shifting this year from mainstream recognition to widespread action. The scale and scope of business-led solutions is rising to meet the severity of the monumental environmental and social challenges facing us, from the...</description>
      <pubDate>Wed, 02 Jan 2008 13:08:04 -0500</pubDate>
      <link>http://www.rethos.com/news/view/943</link>
      <guid>http://www.rethos.com/news/view/943</guid>
    </item>
    <item>
      <title> Displaced Fleeing War in Somalia Face Humanitarian Crisis</title>
      <category>article</category>
      <description>&lt;p&gt;Tens of thousands of Somalis are living in camps like this one north of the capital, Mogadishu, suffering from a lack of water, food, and access to medical treatment.&lt;/p&gt;


	&lt;p&gt;The violence in Somalia escalated this year to some of the worst levels in over 15 years, causing an unknown number of civilian casualties and the displacement of hundreds of thousands of people from the capital. Many of those remaining in Mogadishu are staying in makeshift camps with little more than ripped cloth and plastic sheeting for shelter and are exposed to a high degree of violence&lt;/p&gt;</description>
      <pubDate>Sun, 30 Dec 2007 13:18:50 -0500</pubDate>
      <link>http://www.rethos.com/news/view/940</link>
      <guid>http://www.rethos.com/news/view/940</guid>
    </item>
    <item>
      <title>Top 10 Most Underreported Humanitarian Stories of 2007</title>
      <category>article</category>
      <description>&lt;p&gt;Displaced Fleeing War in Somalia Face Humanitarian Crisis
enlarge image&lt;/p&gt;


	&lt;p&gt;Somalia 2007 &#194;&#169; Jehad Nga&lt;/p&gt;


	&lt;p&gt;Tens of thousands of Somalis are living in camps like this one, north of the capital Mogadishu, suffering from a lack of water, food, shelter, and access to medical treatment.&lt;/p&gt;


	&lt;p&gt;As violence in Somalia escalated this year to some of the worst levels in over 15 years, both assistance for and attention to one of the most challenging and acute humanitarian situations in the world seemed to wane. Ethiopian troops and Transitional Federal Government forces, supported by...</description>
      <pubDate>Sun, 30 Dec 2007 13:16:49 -0500</pubDate>
      <link>http://www.rethos.com/news/view/939</link>
      <guid>http://www.rethos.com/news/view/939</guid>
    </item>
    <item>
      <title>Against Hypocrisy</title>
      <category>blog</category>
      <description>&lt;p&gt;Against Hypocrisy&lt;/p&gt;


	&lt;p&gt;My friends work at corporations. My family invests in corporations. I eat at corporations. 
The corporation is an organization of human activity &#226;&#8364;&#8220; both inside the corporate entity and to those it serves.&lt;/p&gt;


	&lt;p&gt;What am I to think on the corporate model if I was raised on &#226;&#8364;&#732;corporate milk&#226;&#8364;&#8482; (literally and figuratively)? What am I to think about the same corporation that I grab my fries at or that I gas up my car (don&#226;&#8364;&#8482;t actually own one), or that I wear to the gym? I believe that the corporate model is a fundamentally efficient model of organizing human...</description>
      <pubDate>Sun, 16 Dec 2007 15:26:23 -0500</pubDate>
      <link>http://www.rethos.com/news/view/886</link>
      <guid>http://www.rethos.com/news/view/886</guid>
    </item>
    <item>
      <title>Will Ferrell&#226;&#8364;&#8482;s Green Team Will Save The World, Kick Your Ass</title>
      <category>audio_video</category>
      <description>&lt;p&gt;Leave it to Will Ferrell to take going green to a whole new level through his &#226;&#8364;&#339;Funny Or Die&#226;&#8364;&#157; video website. Enter The Green Team. A trio of aspiring eco-activists played by Will Ferrell, John C. Reilly, and Adam Mckay.&lt;/p&gt;</description>
      <pubDate>Fri, 30 Nov 2007 06:39:03 -0500</pubDate>
      <link>http://www.rethos.com/news/view/795</link>
      <guid>http://www.rethos.com/news/view/795</guid>
    </item>
    <item>
      <title> Google expands into alternative energy</title>
      <category>article</category>
      <description>&lt;p&gt;&amp;#8216;We are going to be in the (electricity) business in a very big way&amp;#8217;&lt;/p&gt;


	&lt;p&gt;&lt;span class="caps"&gt;SAN FRANCISCO&lt;/span&gt; &amp;#8211; Google Inc. is expanding into alternative energy in its most ambitious effort yet to ease the environmental strain caused by the company&amp;#8217;s voracious appetite for power to run its massive computing centers.&lt;/p&gt;


	&lt;p&gt;As part of a project announced Tuesday, the Internet search leader and its philanthropic arm will pour hundreds of millions of dollars into a quest to lower the cost of producing electricity from renewable energy sources such as wind...</description>
      <pubDate>Fri, 30 Nov 2007 06:29:44 -0500</pubDate>
      <link>http://www.rethos.com/news/view/794</link>
      <guid>http://www.rethos.com/news/view/794</guid>
    </item>
    <item>
      <title>McDonald's - open for discussion</title>
      <category>blog</category>
      <description>&lt;p&gt;At the end of a video posted on rethos.com on McDonald&amp;#8217;s &lt;span class="caps"&gt;CSR&lt;/span&gt; there is a &lt;span class="caps"&gt;URL&lt;/span&gt; that flashes on the screen directing viewers to McDonald&amp;#8217;s &lt;span class="caps"&gt;CSR&lt;/span&gt; blog&lt;/p&gt;


	&lt;p&gt;Here it is: http://csr.blogs.mcdonalds.com/default.asp&lt;/p&gt;


	&lt;p&gt;It is amazing that of the billions served by Micky D&amp;#8217;s &amp;#8211; including myself a couple of times a month &amp;#8211; there are so few people engaging in the discussion on how McDonald&amp;#8217;s can be a vehicle to feed billions in the best way possible for the planet and all species ...</description>
      <pubDate>Wed, 21 Nov 2007 15:48:13 -0500</pubDate>
      <link>http://www.rethos.com/news/view/754</link>
      <guid>http://www.rethos.com/news/view/754</guid>
    </item>
    <item>
      <title>The power of a brand.</title>
      <category>blog</category>
      <description>&lt;p&gt;It has been awhile since my lasting posting on rethos.com, things have been moving quickly as we take feedback on the beta site and gear up for our roll out.&lt;/p&gt;


	&lt;p&gt;What is it about human nature that makes a &#226;&#8364;&#732;brand&#226;&#8364;&#8482; so powerful &#226;&#8364;&#8220; whether the brand of a product (McDonald&#226;&#8364;&#8482;s), a non-profit organization (Habitat For Humanity) , a war (Darfur), or a person (Al Gore). This names many of which we have heard many times but have yet to experience in reality &#226;&#8364;&#8220; with the exception of &#226;&#8364;&#732;ol Micky D&#226;&#8364;&#8482;s ;) &#226;&#8364;&#8220; bring of very vivid imagery and emotions. How has human evolution resulted in a...</description>
      <pubDate>Wed, 07 Nov 2007 05:02:06 -0500</pubDate>
      <link>http://www.rethos.com/news/view/630</link>
      <guid>http://www.rethos.com/news/view/630</guid>
    </item>
    <item>
      <title>The Urgency of CSR</title>
      <category>blog</category>
      <description>&lt;p&gt;10:51 p.m. September 6th, 2007 
Sitting at Atlantic Ave waiting for a train home from Manhattan to Brooklyn.&lt;/p&gt;


	&lt;p&gt;Stuck in my mind is a conversation that I had with Toby from Corporate Knights. Corporate Knights is a media channels based out of Toronto, Canada. While discussing a collaboration with Toby, he gave me an unexpected reminder on the urgency of the issue of Climate Change. He pointed out that there is a lot of discussion on the issue, by not enough mass action on real solutions to slow, halt, or even reverse climate change. Toby offered a document on Option 13 outlining a...</description>
      <pubDate>Thu, 13 Sep 2007 04:24:54 -0400</pubDate>
      <link>http://www.rethos.com/news/view/212</link>
      <guid>http://www.rethos.com/news/view/212</guid>
    </item>
    <item>
      <title>Energy Efficiency overview by Energy Star</title>
      <category>article</category>
      <description>&lt;p&gt;A great basis for a discussion on what simple things can be done to reduce energy conservation around the home. I think an interested question for discussion would be what factors prevent many homeowners (and renters etc) from doing them.&lt;/p&gt;</description>
      <pubDate>Sun, 09 Sep 2007 17:42:07 -0400</pubDate>
      <link>http://www.rethos.com/news/view/186</link>
      <guid>http://www.rethos.com/news/view/186</guid>
    </item>
    <item>
      <title>Option 13 - Corporate Kinghts</title>
      <category>article</category>
      <description>&lt;p&gt;An article forwarded to me from Corporate Knights for posting on rethos.com&amp;#8230;&lt;/p&gt;


	&lt;p&gt;Option: 13
Three choices for 2013 and beyond in the face of climate change&lt;/p&gt;


	&lt;p&gt;We can&#226;&#8364;&#8482;t meet global goals without a global mechanism.&lt;/p&gt;


	&lt;p&gt;We need the same price on carbon everywhere or it won&amp;#8217;t work anywhere.&lt;/p&gt;


	&lt;p&gt;Most of the world believes that humans have played a role in climate change and can play a role reining it in. Regardless of the degree to which one blames or empowers  humans for climate change, the prospects for what we do about it as a race are limited to thr...</description>
      <pubDate>Thu, 06 Sep 2007 14:54:56 -0400</pubDate>
      <link>http://www.rethos.com/news/view/167</link>
      <guid>http://www.rethos.com/news/view/167</guid>
    </item>
    <item>
      <title>rethos.com/celsias ranked 3rd global blog for climate change</title>
      <category>article</category>
      <description>&lt;p&gt;Celsias website ranked third in world
Thursday, 6 September 2007, 10:28 am
Press Release: Celsias
&lt;span class="caps"&gt;MEDIA RELEASE&lt;/span&gt;&lt;/p&gt;


	&lt;p&gt;5 September 2007&lt;/p&gt;


	&lt;p&gt;Celsias climate change website ranked third in world&lt;/p&gt;


	&lt;p&gt;Wellington-based Celsias (www.celsias.com) is now ranked third among dozens of climate change websites worldwide, according to &#226;&#8364;&#339;Authority&#226;&#8364;&#157; ranking data on Technorati.com, a leading website ranking company.&lt;/p&gt;


	&lt;p&gt;According to the Technorati website:&lt;/p&gt;


	&lt;p&gt;&#226;&#8364;&#339;Authority is the number of blogs linking to a website in the last six months, and the ...</description>
      <pubDate>Thu, 06 Sep 2007 14:51:51 -0400</pubDate>
      <link>http://www.rethos.com/news/view/166</link>
      <guid>http://www.rethos.com/news/view/166</guid>
    </item>
    <item>
      <title>rethos.com - driving corporate social resonsibility</title>
      <category>blog</category>
      <description>&lt;p&gt;Ahhh so the rethos.com platform is live &#226;&#8364;&#8220; Welcome! This summer was an excited final push to get all of the pieces ready for the go-live. It should be quite and exciting roll-out and it is great to be part of a community of allies that extends around the globe.&lt;/p&gt;


	&lt;p&gt;One of my personal issues of passion is Corporate Social Responsibility, a critical part of the rethos.com platform. As on of my first postings I would like to take a stand and state that I feel the involvement of private organizations will be critical over the next century in finding solutions to social and environment...</description>
      <pubDate>Tue, 04 Sep 2007 04:41:21 -0400</pubDate>
      <link>http://www.rethos.com/news/view/147</link>
      <guid>http://www.rethos.com/news/view/147</guid>
    </item>
    <item>
      <title>GOOD Magazine: The UN Millennium Declaration by Kofi Annan</title>
      <category>audio_video</category>
      <description>&lt;p&gt;&lt;span class="caps"&gt;GOOD&lt;/span&gt; Magazine offers an inspiring remix of Kofi Annan&amp;#8217;s UN Millennium Declaration!&lt;/p&gt;</description>
      <pubDate>Sat, 01 Sep 2007 09:35:34 -0400</pubDate>
      <link>http://www.rethos.com/news/view/113</link>
      <guid>http://www.rethos.com/news/view/113</guid>
    </item>
    <item>
      <title>GOOD Magazine: feature on Bono</title>
      <category>audio_video</category>
      <description>&lt;p&gt;&lt;span class="caps"&gt;GOOD&lt;/span&gt; Magazine offers an exciting overview an exciting overview of Bono life thus far.&lt;/p&gt;</description>
      <pubDate>Sat, 01 Sep 2007 09:30:23 -0400</pubDate>
      <link>http://www.rethos.com/news/view/112</link>
      <guid>http://www.rethos.com/news/view/112</guid>
    </item>
    <item>
      <title>GOOD Mgazine: Transparency on Darfur</title>
      <category>article</category>
      <description>&lt;p&gt;The situation in Darfur couldn&amp;#8217;t be more urgent, and it couldn&amp;#8217;t be more different from suburban American life. &lt;span class="caps"&gt;GOOD&lt;/span&gt; and Open explore this contrast.&lt;/p&gt;</description>
      <pubDate>Sat, 01 Sep 2007 09:26:39 -0400</pubDate>
      <link>http://www.rethos.com/news/view/111</link>
      <guid>http://www.rethos.com/news/view/111</guid>
    </item>
    <item>
      <title>GOOD Magazine: Against Philanthropy - The business of giving is doing more harm than good.</title>
      <category>article</category>
      <description>&lt;p&gt;Against Philanthropy
The business of giving is doing more harm than good.
Words By Jenny Price
Illustrations By Justin Gabbard&lt;/p&gt;


	&lt;p&gt;As a writer and historian, I have received grants from the Mellon, Guggenheim, and Cummings Foundations. Still, despite the risk to my future solvency, I&#226;&#8364;&#8482;d like to argue, for a moment, against philanthropy.&lt;/p&gt;


	&lt;p&gt;The average major U.S. corporation maximizes profits as its primary goal, while paying more limited attention to social and environmental consequences. It attempts to minimize wages and the costs of material services, and does not priorit...</description>
      <pubDate>Sat, 01 Sep 2007 09:23:15 -0400</pubDate>
      <link>http://www.rethos.com/news/view/110</link>
      <guid>http://www.rethos.com/news/view/110</guid>
    </item>
    <item>
      <title>Blair Blackwell, Executive Director, Princeton In Africa - interview </title>
      <category>audio_video</category>
      <description>&lt;p&gt;Blair Blackwell, Executive Director of Princeton In Africa speaks about her work at the organization and the leap many have to take to overcome the pressure to earn the highest salary possible after graduating from University.&lt;/p&gt;


	&lt;p&gt;&lt;a href="http://www.princeton.edu/~piaf/"&gt; 
http://www.princeton.edu/~piaf/&lt;/a&gt;&lt;/p&gt;</description>
      <pubDate>Sat, 01 Sep 2007 08:50:09 -0400</pubDate>
      <link>http://www.rethos.com/news/view/108</link>
      <guid>http://www.rethos.com/news/view/108</guid>
    </item>
    <item>
      <title>rethos.com remembers a summer in Harlem</title>
      <category>blog</category>
      <description>&lt;p&gt;After an intense summer at 145th and Amsterdam, on the eve of go-live rethos.com has moved out of our humble abode in Harlem. On June 6th we relocated from good &amp;#8216;ol 2 Dickinson (Vegetarian Co-Op) on the edge of Princeton University&amp;#8217;s campus to our new home in Harlem.&lt;/p&gt;


	&lt;p&gt;A shout out to Tamara for our chance encounter and offering her home to rethos.com. Also memories go out to Jesus Taco&amp;#8217;s at the corner of 145th for the $2.06 meals your provided to the rethos team.&lt;/p&gt;


	&lt;p&gt;We had the opportunity to meet many inspiring organizations and individuals in Harlem that...</description>
      <pubDate>Sat, 01 Sep 2007 08:32:50 -0400</pubDate>
      <link>http://www.rethos.com/news/view/107</link>
      <guid>http://www.rethos.com/news/view/107</guid>
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